march madness for creatives

march madness for creatives

Design Madness is a fast-paced, community-driven competition where eight designers compete head-to-head across three creative challenges. I took part in the second annual event hosted by Circles + Co in March 2026 and won the championship.

3-DAY CHALLENGE SCHEDULE

thu

QUARTER-FINALS • MARCH 26

poster design

We'll give you a theme, and you'll create a custom poster based on it. You'll have from Thursday 8AM to 10PM CDT.

Judged on:

Composition, Concept, and Style

fri

SEMI-FINALS • MARCH 27

homepage design

We'll provide a business name and description. You'll design a homepage layout. You'll have from Friday 8AM to 10PM CDT.

Judged on:

Creativity, Hierarchy, and UX

mon

CHAMPIONSHIP • MARCH 28-30

brand buildout

We'll give you a startup business idea. You'll have from Saturday 8AM to Monday 5PM CDT.

Judged on:

Business Brand Name, Tagline, and Logo

round one: poster design

round one: poster design

Each matchup will take on a crime thriller movie poster challenge, where they'll bring a fictional film to life through design. From concept to composition, this round is all about creating something bold, cinematic, and memorable under pressure.

My Matchup's Prompt

Film Name: Dead Air

Film Vibe: late-night radio station thriller where a host starts receiving calls from someone who knows too much.

Inspiration: Think Nightcrawler meets Zodiac.

Poster Focus: Dark tones, minimal lighting, suspenseful composition, strong typography.

Challenge: Build tension and mystery using as little as possible.

round two: homepage design

round two: homepage design

Each matchup will create a landing page for new local businesses. From concept to composition, this round is all about being creative, establishing clear hierarchy, and demonstrating superb user experience.

My Matchup's Prompt

Business Name: Pulse Fitness

Description: Pulse Fitness is a luxury fitness club that offers memberships, personalized training, and elite performance.

Vibe: Think Nike meets Boutique. High contrast, movement, and energy.

Features: Membership options, class sign-ups, showcase the facilities.

round three: brand buildout

round three: brand buildout

Using the given start-up idea, this final matchup must build an entire brand system. From concept to composition, this round is all about being strategy, creativity, and execution.

My Matchup's Prompt

Brand Focus: AI-powered productivity and workflow automation

Description: [Name] is a next-generation platform that helps individuals and teams automate repetitive tasks, organize ideas, and streamline workflows using artificial intelligence. From content generation to task management, [Name] acts as a central hub to help users think faster, work smarter, and stay focused.

Target Audience: Entrepreneurs, creatives, and teams who want to optimize their workflow, save time, and increase productivity using AI.

Deliver: Brand name (Create a modern, tech-forward, and ownable name), Tagline (Clear, confident, and future-focused), and Logo (Visual style should reflect innovation, intelligence, and simplicity)

Design Vibe: Clean, modern, and minimal. Think sleek UI, subtle gradients, sharp typography, and a balance of simplicity and innovation. Should feel like a real SaaS product.

Challenge: Create a brand that feels cutting-edge and trustworthy while standing out in a crowded AI space.

BRYAN PRINCE

Turning big ideas into real feels

© 2017-2026 Bryan Prince. All rights reserved.

BRYAN PRINCE

Turning big ideas into real feels

© 2017-2026 Bryan Prince. All rights reserved.